Banker view

Leverage data to build better relationships with your business customers

Enhance your relationships with business clients by offering real-time, actionable insights, personalized suggestions, and relevant financing at the right time during the customer's journey. Explore some of the benefits listed below.

Enhanced loan onboarding

Enhanced loan onboarding

Approve lines of credit and loans faster by leveraging business customer's data from their commonly used applications.

upSWOT’s authentication and authorization process eliminates the time and friction of manual data sharing. Business users simply log in and connect the applications they use to run their business; enabling automated and continuous data sharing.

Marketing automation

Marketing automation

upSWOT groups business customers based on their connected data. Highly personalized insights and product recommendations are delivered via email, push notification, or text, at the right time, to the right customers, at the moment of greatest impact.

Those same insights can be fed via the upSWOT API to your CRM, marketing automation systems, or business orchestration workflows.

Underwriting done right

Underwriting done right

Make business loans based on the business performance and projections, not just the owner.

In addition to underwriting, upSWOT automatically monitors AR/AP, P&L, balance sheet and tax returns placing your customers’ latest financial data at your fingertips and simplifying annual compliance processes.

Early warning system

Early warning system

The early warning system helps relationship managers immediately see critical changes in a client’s business activity. This allows for proactive interventions from the FI that can have maximum impact.

The customizable monitoring system is designed to track suspect events and data anomalies from more than 200 API-connected apps.

Sales insights

Sales insights

upSWOT surfaces the right data at the right time to support FI relationship managers with insights and proactive alerts. This strengthens relationships and builds loyalty with business customers.

With a comprehensive view of company performance, FIs and businesses receive crucial insights, trends, and opportunities to make data-informed business decisions.

Detailed analytics & financial reporting

Detailed analytics & financial reporting

Regular weekly reporting helps relationship managers optimize customer outreach activity.

Relationship managers can dig into transactional data, tax returns, AR/AP, payroll, and other financial details of business operations and performance. Data can be easily downloaded or delivered to your CRM via upSWOT's API.

Aggregated portfolio view

Aggregated portfolio view

This tool provides a summary of all upSWOT business activity to monitor trends and performance across your customer base.

Monitor churn, engagement, marketing efficiency, loyalty metrics, and more from a single viewpoint and with continuously updated data.

Tax Compliance

Tax Compliance

Gain a competitive edge in customer service with permission-based access to customer IRS tax data leveraging our IRS API integration.

Improve your decision-making process and compliance reviews with our streamlined tax analysis tool.

Approve lines of credit and loans faster by leveraging business customer’s data from their commonly used applications.

upSWOT’s authentication and authorization process eliminates the time and friction of manual data sharing. Business users simply log in and connect the applications they use to run their business; enabling automated and continuous data sharing.

upSWOT groups business customers based on their connected data. Highly personalized insights and product recommendations are delivered via email, push notification, or text, at the right time, to the right customers, at the moment of greatest impact.

Those same insights can be fed via the upSWOT API to your CRM, marketing automation systems, or business orchestration workflows.

Make business loans based on the business performance and projections, not just the owner. upSWOT automatically monitors AR/AP, P&L, balance sheet and tax returns placing your customers’ latest financial data at your fingertips.

The early warning system helps relationship managers immediately see critical changes in a client’s business activity. This allows for proactive interventions from the FI that can have maximum impact.

The customizable monitoring system is designed to track suspect events and data anomalies from more than 200 API-connected apps.

upSWOT surfaces the right data at the right time to support FI relationship managers with insights and proactive alerts. This strengthens relationships and builds loyalty with business customers.

With a comprehensive view of company performance, FIs and businesses receive crucial insights, trends, and opportunities to make data-informed business decisions.

Regular weekly reporting helps relationship managers optimize customer outreach activity.

Relationship managers can dig into transactional data, tax returns, AR/AP, payroll, and other financial details of business operations and performance. Data can be easily downloaded or delivered to your CRM via upSWOT’s API.

This tool provides a summary of all upSWOT business activity to monitor trends and performance across your customer base. Monitor churn, engagement, marketing efficiency, loyalty metrics, and more.

Gain a competitive edge in customer service with easy permission-based access to all tax data of your customers downloaded using upSWOT IRS API integration. Improve your decision-making process and exceed your customers’ expectations with our streamlined tax analysis tool. Upgrade your banking experience with us today.

Three types of APIs available

You can easily build unique UI/UX solutions with our robust and easy to use APIs, both with raw and ready-to-use data.​

Type I
Raw data
Unformatted data received directly from the apps: AR \ AP, Bank accounts, Balance Sheet and P&L, Sales, Churn rate, CAC, ARR, LTV and 280+ other data types.
Type II
Normalized data
Cleaned, normalized, and structured data by each app category.
Type III
Ready-to-use
The output of the upSWOT intelligence engine (forecasts, insights, KPIs, benchmarks). Also available for analysis and stored as a separate data type.

Major benefits for financial institutions​

Enhanced digital banking

Increases digital banking engagement and stickiness with business users.

Marketing & sales automation

Provides marketing automation so that relationship managers can offer clients the solution they need before the client knows they need it.

Improved up-sell & cross-sell

Provides financial institutions a deeper understanding of their business customers allowing for customized up-sell and cross-sell opportunities.

Better relationships with business clients

Initiating automated campaigns and notifying relationship managers about new opportunities and risks helps financial institutions become more supportive, proactive, and sales-efficient.

Our customers get results

We help FIs get a deeper understanding of their SMB clients to provide customized up-sell and cross-sell opportunities and increase digital banking engagement and stickiness.

30%

Drop in the churn rate
of SMB clients.

57%

Reduction in underwriting
and renewal costs.

25%

Increase in cross-sell
and up-sell.