Major benefits for financial institutions
Enhanced digital banking
Increases digital banking engagement and stickiness with business users.
Marketing & sales automation
Provides marketing automation so that relationship managers can offer clients the solution they need before the client knows they need it.
Improved up-sell & cross-sell
Provides financial institutions a deeper understanding of their business customers allowing for customized up-sell and cross-sell opportunities.
Better relationships with business clients
Initiating automated campaigns and notifying relationship managers about new opportunities and risks helps financial institutions become more supportive, proactive, and sales-efficient.